As Facebook and Australia Battle, Can Cooler Heads Prevail?It’s not too late to find middle groundFeb 19, 20217Feb 19, 20217
Getting Impeached is Bad (But Losing Your Twitter Account is Worse)Having lost his MAGA-phone, former President Trump plots his next moveFeb 4, 20212Feb 4, 20212
Parler May Deserve Its Ban — But Who Comes Next?We shouldn’t outsource our hardest decisions to tech companiesJan 19, 2021Jan 19, 2021
Here is What Social Media Users Share Without Actually ReadingIt’s not as common as you thinkNov 24, 20203Nov 24, 20203
Covid Coverage Trumps News About Election FraudPandemic coverage stays center stage as interest in the presidential election wanes.Nov 17, 20202Nov 17, 20202
The Most Clicked-on Articles on Facebook Leading up to the Election Had Nothing to do With PoliticsThe 2020 presidential election may have been the most contentious political battle in American history, but you wouldn’t know it by…Nov 10, 202010Nov 10, 202010
The Subscription Paradox: Grow Faster by Acquiring Fewer SubscribersIn an industry ripe with catch phrases, few lines generated more grimaces than “the pivot to paid.”Sep 11, 20202Sep 11, 20202
The Tick Tock on Tik TokTikTok’s parent company ByteDance is reportedly close to a deal to sell its U.S. business. It’s a high-stakes negotiation, with a purchase…Aug 31, 20201Aug 31, 20201
“Why Blockchain?”This morning SocialFlow made the public announcement of its Universal Attention Token, or UAT. But I won’t use this post to talk about the…Aug 30, 201812Aug 30, 201812
15% of Social Posts Generate 90% of ReachI’ve had a number of recent meetings with executives on the advertising buy side; most commonly from media buying agencies, but also CMOs…Aug 18, 201850Aug 18, 201850
Facebook and AmazonsAt her current rate of growth, one of my neighbors will be 12'6" (381 cm) by the time she turns 50. The data is inarguable, and I’ve…Aug 12, 2018Aug 12, 2018
Five Years and CountingFive years ago yesterday was my first day at SocialFlow. So much has changed since that first day: the decline of brands’ reach; the…Aug 6, 2018Aug 6, 2018